Results
Website design should target YOUR prospective customers. Your web image must present
the most effective image and presence for you.
The results your website generates will be related to your type of business.
- Selling a service or product on your website - measure results by sales generated.
- Expanding your customer base - results can be measured by the number of new customers or contacts.
- Providing online customer service - results will be reflected by a decrease in direct problem contact and customer feedback.
- Increasing competitive edge - measure results with customer surveys/feedback.
There are a variety of internet tools available to assist in measuring the results of your website. We can create/provide feedback forms, customer survey forms, newsletters, and
website statistics. If you establish a unique domain name and use a hosting service, actual site visitors can be tracked. For product/service sales, the number of visitors is not as
important as visits from your target market.